Thursday, July 06, 2006

Oracle's 585 B.S.

Oracle recently released a ridiculous press release that said “585 Customers Selected Oracle Over SAP in Fiscal Year 2006.” In it, 12 customer names were named as examples of wins over SAP. Oracle also named yet another 15 wins against SAP in its Q4 2006 earnings announcement.

This is pure marketing b.s.! Having gone through this list of customers, only a handful were actually competitive deals. The rest, it seems, Oracle dreamt up or counted as wins on their own whim. The majority of claims were upgrades for Oracle or extensions of apps for vendors it recently acquired. Just a whole lot of smoke and mirrors...typical Oracle fare.

If Oracle spent half as much time on integrating its apps and finishing up Fusion as it did picking on SAP, it would have a killer product set. But no, it continues to pick petty battles and create false campaigns around its successes instead of focusing on customers. Face it, Oracle is just a big bully with a lot of hot air.

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